Brian Sims - Former Racing Driver & F1 Commercial Director

Brian offers a fresh approach for businesses wanting an inspirational speaker. His is not a household name, but the story of how, with just a minimum of skills, he became a highly successful Xerox salesman before moving on to become a professional race driver is both educational and entertaining. He shows what can be done with an ability to sell oneself, communicate effectively and achieve both personal and business targets. With a proven track record in sales at every stage of his career, he can inspire, entertain and relate to sales teams across a range of businesses.

The title of Brian Sims’ recently published life-story, perfectly describes an amazing, colourful and inspirational career that took him from being a school-leaver with just a few O’ Levels to success in the fiercely competitive world of International Motorsport.

Eventually, those sales skills learnt at Xerox were snapped up by the high-spending world of Formula 1, where Brian excelled in securing multi-million pound sponsorship deals with companies such as Fedex, Gillette and Marconi.

In 2019 Brian was awarded with an honorary doctorate by Birmingham City University for his outstanding contribution to the UK Motorsport.

Brain has also delivered motivational speeches for the World Academy of Sport, World Rugby, International Cricket Council, Porsche, The Bahrain Olympic Committee and has demonstrated that, as in the title of his 2019 book: “YOU DON’T HAVE TO BE A CHAMPION TO BE A WINNER!”

Brian’s publication has been listed in the world renowned CQI International 2020 “Must Reads”


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